WordPress will be 15 years old on Sunday!
All I can say is time flies when you are having fun!
When I first discovered WordPress way back then I just knew where this was going. I jumped on the WordPress train before there even was one! 93 Digital, a UK WordPress Agency, created a fun WordPress Time Machine where you can go through the last 15 years of releases. (Boring for some; fun for folks like me!)
More than Just Software
On this 15th anniversary I would like to share with you why WordPress is more than software; more than a just another CMS.
- Continual evolution and development by a dedicated group of professional developers.
- Never ending supply of visually creative and feature rich premium themes to choose from. No need to start from scratch or pay big money for custom designs.
- Tons of great plugins developed by some incredibly talented programmers available for download 24/7. Site owners can pick, choose and install the functionality they want and need for their site.
- Ease of use for site owners. Once they make a commitment to learn how to use WordPress and remain involved, they can grow their websites themselves -- key to their success!
- WordPress makes the daunting, frustrating, many times misunderstood process of SEOing your website manageable. The site owner is in the driver's seat!
WordPress Allows Site Owners to Manage Their Content
Honestly, I believe that the Web, Blogs and eCommerce are what they are today because of non-programmers and non-techies being able to utilize WordPress. I cannot imagine all the small businesses that may not exist or could not have thrived if it were not for WordPress opening that door for them.
The key for me was listening to the feedback clients gave me. From the start, over two decades ago, the primary desire was to have more control over their websites. Clients wanted the ability to be able to make simple changes, add content and upload images to their sites without having to know three coding languages and upload protocols. In the beginning that sounded like a pipe-dream -- then along came WordPress.
When WordPress was born in 2003 I knew right then and there, just as I did in late 1994 that the Web and Internet were going to change our world, that WordPress would do the same. Enabling clients to be more involved and have the interface to add and tweak content as needed allowed their success ratios to soar!
Unlike other platforms, WordPress also gives you the flexibility to start small. As your business grows, you receive visitor feedback and trends form, you don't have to worry about scaling and having to start from scratch on a another platform. All you have to do is make sure you are on a Managed WordPress Host (aff) from the start. The only substantial change you'll probably have to make is a new look every couple of years to accommodate the evolution of your content (and to keep up with the times).
You Still Have to Roll Up Your Sleeves
WordPress isn't the end all be all. Just because you don't have to "know code" doesn't mean it is a "build it and they will come." While WordPress takes many of the technical issues of building a website off the table (for the rest that's where folks like me come into play), then the really hard work begins! You will still need to always be adding great content, nurturing your customer base by being active on social media and offering extreme customer service. The hard work, and learning, is never ending.
But WordPress does give every small business owner the running start and control they need to be as successful as they choose to be.
Still not sure if WordPress is for you?
Here are a handful of my most read articles on WordPress:
- How to Have a WordPress Website Like Mine
- How to Start a Side Hustle with WordPress
- WordPress Blog How To: Get The WOW! Factor | 5 Tips
- WordPress SEO Tips
- WordPress Resources Worth Bookmarking
WordPress now powers 30% of the Internet. And for good reason! Here's to the next 15!
What is success? I think it is a mixture of having a flair for the thing that you are doing; knowing that it is not enough, that you have got to have hard work and a certain sense of purpose.
What are you waiting for? It isn't going to get any easier than this!
At your service,
P.S. Some of the links on this page are "affiliate links" -- marked (aff). I may receive a small commission -- at no cost to you -- if you purchase or signup for services I recommend and use on my own sites. You can read my full Affiliate Disclosure Statement here.