By the title you wouldn’t think this post to be about WordPress websites. But it is. Stay with me for a minute…
The following is in the opening dialog for the movie Zombieland, one of my favorites, which you can find being played throughout the year, especially around Halloween.
Oh, America. I wish I could tell you that this was still America, but I’ve come to realize that you can’t have a country without people. And there are no people here. No, my friends. This is now the United States of Zombieland.
What does this have to do with WordPress or websites? Well, in my line of work I run into quite a few WordPress zombies. Folks who just want things to happen. They drag their feet blindly following anything that sounds easy and that negates having to hunker down, learn and embrace new skills of any kind.
When I point out the reality of what succeeding online entails I actually hear groans that could be right out of any zombie movie!
That’s what I do — I am a zombie killer.
Are you a WordPress Zombie?
What happened to wanting to learn new things, gain new skills, work 10-12 hour days because you have an idea you are passionate about? Now, many are not passionate about anything — they just want a “system” that shows them the money.
They. Are. Zombies.
Guess what? The money doesn’t come to those who slap up a WordPress site and write like a zombie about things they don’t have first hand knowledge, experience and most importantly a passion about.
Going through a “system” of things you should be doing on a topic that bores you to death or you have no personal investment or actual life experience in — makes one a zombie. Maybe, for these zombies, it would help to eat some brains so commonsense would return!
I run into those who are comfortable in Zombieland. They let me know that my approach is too hard, too much work, too difficult. When I hear this I find myself thinking Sheeeesh! It doesn’t get any easier than WordPress!
Back in the day, site owners didn’t have one iota of the control they do with WordPress. WordPress allows them to now add, delete and modify their sites without having to know a lick of code.
Even WordPress Websites Take Work — A Lot of Work!
What more can I do to make online business success easier? All I can do is arm folks with the info, data and strategies that they need to embrace and put to work! The fact is, I can’t make it easy because it is not easy.
In Zombieland one of the characters named Tallahassee, played by Woody Harrelson, had a tag line he used when having to do the tough stuff — like kill zombies. It applies to having a successful WordPress website too:
Time to Nut Up or Shut Up!
Want to succeed online? Then get a WordPress site for all the reasons I write about on my site. But don’t kid yourself into thinking that you won’t have to learn:
- How to properly use WordPress.
- How to navigate your theme’s dashboard and features.
- How to use menus and the widgetized areas of your theme to ensure the best results and user friendly experience.
- How to properly create photos and graphics.
- How to find and choose the most appropriate photos for each post.
- How to best leverage the wealth of social media tools and networking sites.
- How to write interesting, useful and unique content on a consistent basis.
- How to do updates when they become available.
- How to keep your site secured.
If you cannot do all this yourself, partner with a pro that can offer the support you need. Then work on becoming confident in your skills and learn what you need to accomplish your goals. One thing is for sure — success doesn’t happen by osmosis (or by being a zombie).
Hey, I admit — there are days when sitting behind this screen I too feel like a zombie. I feel brain dead. I get it. It can be overwhelming, it can be frustrating and some days it seems impossible to deal with all that is going on. Technology steams ahead — with or without us.
That my friends is what having a successful WordPress site is all about. Learning, partnering, doing, testing — rinse, repeat.
The good news is you don’t have to eat any brains to get there — just use the one you have!
At your service,