To most of my clients Google+ is just another “social time drain” that they don’t need to concentrate on. For the most part it is the techies who’ve swarmed there because we are naturally first adopters. While I did setup my account, I too have found G+ to be more of an afterthought.
From what I’ve read, the jury is still out about if G+ will be a force in social. I’ve been hearing more and more that most folks could care less about G+/ While I am not a big Google fan in general, I do know many of the recognizable folks in WordPress are very active there, but techies will always go where Google is if for not other reason to hope for a boost or inside scoop on the latest with that platform.
For me, as with most social media, Google+ is a challenge to remember to check in on. I have a hard enough time keeping my customer service levels where I want them to be without having to stop and take time to post and comment on a social platform I am not enthused about. (Heck, I dropped Faceybook entirely for that reason!)
Not that I don’t think it to be a good thing, I just do not truly know if it is worth my time since I have so very little to spare. What makes me even more of a techie odd-ball is that when I walk out of my office, I’m done with online! So no after-hours social catch up for me.
In my daily travels I tripped upon the infographic below that clearly explained what G+ is, does and has available for your marketing efforts. It is clear, concise and I hope you find it as interesting and possibly even motivating:
Armed with the above info you can try to tackle G+ in bite-sized chunks. Click on the Infographic to download a copy of your own.
If your business is not technology and you found Google Plus to be a benefit to your business, I would love to hear about it and include your input here.
At your service,