Dec 3, 2010 Posted by Judith

Top 5 WordPress Social Plugins

If you are going to succeed in today’s online environment — you need to be social. Or at the very least make the effort to use tools that allow you to interact and form relationships with your site visitors. I understand the frustration many of my clients relay to me. It takes so much time — time no one seems to have. But, I am of the opinion it is a matter of priorities. If you make... read more

Jun 3, 2010 Posted by Judith

Social Media Marketing Magazine?

Social Media Marketing is now at the core of online success. Experts and self-proclaimed gurus abound all with their own unique take (and products they want you to use and purchase) as to what one should do or not do to take advantage of this new sphere of influence. What works for one company or Web site may not work for another. Each and every site, site owner and stated goals are unique. That is... read more

Sep 3, 2009 Posted by Judith

Social Media Friends: Are they really friends?

In Social Media, clearly the above doesn’t apply to the way the word friend is used to describe business contacts. I see business profiles every day with thousands of “friends” — no way that folks know all those people or would truly call them a true friend. How can you possibly successfully productively network with thousands of people you don’t know? Needless to say I... read more

Feb 4, 2009 Posted by Judith

Everything You Wanted to Know About Social Media but Were Afraid to Ask

I’m talking up the importance of social media use, marketing and networking all day long. When new clients contact me about a Web site, social media comes up. When current clients call asking about updating, upgrading or what their next step should be with their two, three, four or 10 year old sites — yep, social media! Technology can be very frustrating for those who do not do this every... read more

Oct 9, 2008 Posted by Judith

Your Customers Want to Interact with You!

A new study came out that reflects what I’ve been typing about for some time. Your clients, site visitors and potential customers want to communicate with you. They want to share product information and experiences. The want to have a discussion with you. They want to share their opinions and points of view about how you can better serve them. This is the type of data, feedback and information... read more

Aug 21, 2008 Posted by Judith

“All Things Come to Those Who Go After Them!”

That’s my favorite quote from Rob Estes. And boy, does it apply online! Online is not a “build it and they will come” environment. As a matter of fact it is now probably the proportionate opposite. Without any effort, plans or action, you are lucky if you get found. You must think proactive, reactive and aggressive to survive! Attitude is everything! Without a marketing strategy that... read more

Aug 20, 2008 Posted by Judith

You don’t do “Social Media Marketing”, You ARE Social Media Marketing!

It’s what the Internet has always been — social. That’s why the Web has evolved over one short decade to the become the life changing behemoth it is today. Let’s define social: so·cial [soh-shuhl] –adjective 1. pertaining to, devoted to, or characterized by friendly companionship or relations: a social club. 2. seeking or enjoying the companionship of others; friendly;... read more