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Listen, Surprise and Delight Your Customers

You can have the most well developed WordPress site in your market with the best product at the lowest price and if you don’t have your Customer Service methodology firmly intact — you’ve got nothing! This means everyone in your organization is on the same page when it comes to how to communicate and assist your potential and current customers. Excellent customer service naturally should... read more

Your WordPress Site and Inbound Marketing

In my previous life in the corporate jungle, marketing was about going to trade shows, cold calling and placing advertising here or there then waiting for the phone to ring. That’s Outbound Marketing. Now, so much of our marketing efforts depend on the online activities we participate in to drive traffic to our Web sites — enter Inbound Marketing. Inbound Marketing is the term used to now... read more

Time to Ditch Your Comfort Zone?

Ask yourself if you are in your comfort zone and be honest about it. If the answer is “Yes”; or even “sorta” it’s time to step out — it’s time for you to be prepared to be a fish out of water! Once you are willing to leave your comfort zone, you’ll find that almost magically you will be more open minded and willing to seriously entertain the concepts,... read more

5 Characteristics of Successful WordPress Site Owners

Everyone wants online success, right? But why is it that so few actually live the experience? There are many reasons — buying into the hype, not willing to work hard, not willing to learn… I could go on. But for those who do reap online rewards there are certain characteristics they all have in common when it comes to having a successful WordPress Web site.Prioritization of Certain Tasks:... read more

WordPress Site Stat Tips You Can’t Live Without

You know you are getting traffic to your Web site — but that isn’t good enough! You you really need to know the nitty-gritty of your Web sites statistics so that you can plan accordingly when it comes to landing pages, new content or even revising/resurrecting older content. Did you know that you have this data at your finger tips 24/7? If your hosting server has a cPanel, you’ll find... read more

7 Signs You Do Not Resemble a Cheap Watch….

SOME PEOPLE RESEMBLE A CHEAP WATCH. THEY ARE NOT DEPENDABLE. “It would be unrealistic to expect an inexpensive, mass-produced watch to perform with the same degree of accuracy as a finely crafted Rolex. They are not made with the same quality of materials or with the same craftsmanship. Yet we somehow think that we do not need to give the same attention to our most important asset: ourselves.... read more

WordPress How To: Prepare for the Holidays

Yep, it’s almost October 1st. That means you had better be seriously thinking about the Holidays and strategically planning what needs to be done on your WordPress site — now. Not next week or next month; now. If you are like me, you hate the fact that there is already Halloween candy being pushed in the local Walmart for weeks now. And, Christmas decorations are now available — heck... read more
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