Apr 27, 2012 Posted by Judith

Listen, Surprise and Delight Your Customers

You can have the most well developed WordPress site in your market with the best product at the lowest price and if you don’t have your Customer Service methodology firmly intact — you’ve got nothing! This means everyone in your organization is on the same page when it comes to how to communicate and assist your potential and current customers. Excellent customer service naturally should... read more

Mar 30, 2012 Posted by Judith

Your WordPress Site and Inbound Marketing

In my previous life in the corporate jungle, marketing was about going to trade shows, cold calling and placing advertising here or there then waiting for the phone to ring. That’s Outbound Marketing. Now, so much of our marketing efforts depend on the online activities we participate in to drive traffic to our Web sites — enter Inbound Marketing. Inbound Marketing is the term used to now... read more

Mar 9, 2012 Posted by Judith

Why You Don’t Want to be a Lackey… Really.

When you start a new business you are gun-ho ready to try and make everyone happy. You jump through hoops trying to figure out what works and what doesn’t. When the “doesn’t” is more prevalent it is easy to fall in to the lackey trap. What is the lackey trap? That is when you do anything for anyone without any boundaries regardless of how they treat you. While every person... read more

Feb 6, 2012 Posted by Judith

Time to Ditch Your Comfort Zone?

Ask yourself if you are in your comfort zone and be honest about it. If the answer is “Yes”; or even “sorta” it’s time to step out — it’s time for you to be prepared to be a fish out of water! Once you are willing to leave your comfort zone, you’ll find that almost magically you will be more open minded and willing to seriously entertain the concepts,... read more

Jan 13, 2012 Posted by Judith

5 Characteristics of Successful WordPress Site Owners

Everyone wants online success, right? But why is it that so few actually live the experience? There are many reasons — buying into the hype, not willing to work hard, not willing to learn… I could go on. But for those who do reap online rewards there are certain characteristics they all have in common when it comes to having a successful WordPress Web site.Prioritization of Certain Tasks:... read more

Dec 30, 2011 Posted by Judith

Top 10 WordPress Site New Year’s Resolutions

At this time every year we review our business status and methodologies and come up with resolutions to try to improve our success and profitability in the year ahead.  Excluding your WordPress Web site  from this important effort considering online is more fluid than ever before would be a serious misstep. For your convenience and consideration, I update this post each year so you can get a reminder of... read more

Oct 14, 2011 Posted by Judith

7 Signs You Do Not Resemble a Cheap Watch….

SOME PEOPLE RESEMBLE A CHEAP WATCH. THEY ARE NOT DEPENDABLE. “It would be unrealistic to expect an inexpensive, mass-produced watch to perform with the same degree of accuracy as a finely crafted Rolex. They are not made with the same quality of materials or with the same craftsmanship. Yet we somehow think that we do not need to give the same attention to our most important asset: ourselves.... read more