Search Engine Optimization Myths
No matter how much I type or talk about the reality of getting good rankings in search engines, the hooey continues to prevail. I’ve already had to burst several bubbles this week alone on this topic and it’s only Tuesday!
Myths abound online; especially when it comes to search engines and how to improve your rankings. And to be quite frank I am growing weary of being put on the defense on this topic when I speak the truth about what is involved. I’m sorry it’s hard work, I”m sorry it takes time, I’m sorry this is a never ending effort, I’m sorry you’re not in the “top 10″ with your site that has gazillion others competing for the same spot while your site isn’t as topically focused as the others ranking higher than you for those terms. On it goes… My advice is true and accurate but not what folks want to hear.
All too often, unscrupulous service providers cater to what they know you don’t know or want to deal with to line their pocketbooks. They don’t base selling their services or “program” on educating the consumer so they can make wise decision, rather they prefer to keep their customers in the mushroom field.
Information is power online. The truth will make you succeed. To not want to make the effort to understand the reality of the environment in which one is trying to conduct business is a recipe for failure. For what you don’t understand yourself; you have to rely on others who do have the information, skills or experience you lack. Many of whom may only know just a tad bit more than you so they can techno-babble you into doing business with them.
So why take unnecessary risks? You aren’t opposed to learning new things are you? I’ve got an article on the Top 5 Search Engine Optimization Myths. Why not check it out and become more informed than some will give you credit for?
At your service,
Judith
Tags: search engine optimization
2 Responses to “Search Engine Optimization Myths”
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Judith,
I know how you feel. The worst is when a website owner thinks that just because they are number 1 today they don’t have to stay proactive in maintaining rankings.
Good article!
Hey, Stephen:
Nice to see you again! What frustrates me most is how some prefer to believe the hooey simply because it is easier regardless of the information or advice to the contrary.
Anyone who is in business to succeed — on or off-line — knows there isn’t anything easy about it!
I know it is tough now-a-days. Back in the day it was relatively easy to get ranked and found. But those days are over and the sooner one embraces the reality of what needs to be considered, applied and worked on for the long haul the better their chances for ROI!
I’ll have to stop by your Blog today (I always gain great insights from your posts!) — been busy and haven’t visited in awhile! ;-)
At your service,
Judith