4 Truths About Free Search Engine Rankings

4 Truths of Search Engine Rankings

This December I will enter my 20th year as an online consultant. And still on a daily basis I am faced with explaining the truth about free (what is now called "organic") search engine rankings. Especially after the launch of a new WordPress Website, one of the primary follow-up issues is the client wanting to know when they will be in the "top 10." Every time this conversation takes … [Read more...]

Marketing Mission: Target Those Who Care

Social and Blogging Tools

Every couple of weeks I make a point of poking around the MediaPost.com Website looking for interesting articles and info I won't run into in my daily travels. Today, I tripped on an article from 2008 that is just as relevant now which included a quote that inspired this post! "...the most compelling form of marketing is one that establishes a rapport between our organization's expertise … [Read more...]

21 Twitter Tips You Need to Know

21 Twitter Tips

Almost everyone has a Twitter account, but surprisingly many folks aren't sure how to best use Twitter for their business. Some even make the mistake of having one account for both personal and business -- which doesn't always work out to well. Below are tips you can use to help your business rise above the noise when using Twitter for your business: Business Only Account: for business … [Read more...]

10 WordPress Website New Year’s Resolutions

Happy 2014

At this time every year we review our business status and methodologies and come up with resolutions to try to improve our success and profitability in the year ahead.  Considering online is more fluid than ever before excluding your WordPress Website from this important effort would be a serious oversight, right? That's why I've created this article for you so that you have the basics to … [Read more...]

We Are All Experts in Training

We are all experts in training!

I receive so many feeds and eZines that there are times I simply don't have time to even open them all let alone read them all! But, I am an infoholic and therefore have this uncontrollable urge to stay on the edge by watching and analyzing the commentary, studies and observations of online marketing "experts." In doing so, being an expert in training for the entire life of my consulting … [Read more...]

Read This to Keep Up!

Read and Read Some More!

Due to the recent Global WordPress bot attacks and caching plugin security vulnerabilities, I was asked a bunch of times this week how I find this stuff out. Suffice it to say I read -- a lot! The next question was if I wouldn't mind making some recommendations for required reading. I'll leave out the overly techie stuff, the multitude of WordPress, Marketing, SEO and Social Media feeds that … [Read more...]