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Currently Browsing: SEO | SEM

How Google Gave Me Herpes

Yep, Google gave me Herpes. When this happened, I thought I would use it as an excuse to make several points about the current state of searching and SEO. SEO is Not Dead but I Wish Herpes Was! If you track search engines at all, you know there is a big brouhaha about Google Instant. This is the new feature Google recently rolled out that actually changes the displayed results based on what the user is... read more

What’s an SEO Schmoe?

Yes, there are reliable folks out there who do a great job with SEO. They make sure they benchmark their work, they understand the platform the site is on and more importantly they work with a client’s knowledge of their market and what they want their site to accomplish to ensure the SEOing going on is what the client needs to reach their stated goals. More importantly, those who really get SEO, do... read more

WordPress How To: Learn About SEO

Along with all the buzz about WordPress, SEO tops the list on most onliners information overload list. Today, I thought I would provide you with a nice little resource, wrapped up in one post that you can bookmark and refer to as needed. We start with the fact that the Search Engine Optimization of your WordPress site is critical to your long term “findability” so you aren’t a needle in... read more

WordPress How To: Start a New Business

Inquiries flow in daily from folks who, due to the ease of use of WordPress, want to start a new site using WordPress as a way to earn extra income. I get it. Times are tough. But regardless of what platform your site is on, if you seek additional income, you have to approach your endeavor as a serious business first. This is where, unfortunately in my experience, many fall short. While WordPress can... read more

The Facts About SEOing Your WordPress Site

I have discussions daily with site owners who are not happy with their natural or organic rankings. Nor are they happy (or could it be denial) about what I advise when comes to SEO and what they need to do to work towards improving their rankings. There are those that prefer to surmise that what I advise is a “Judith thing” when they can find information elsewhere that doesn’t require... read more

Even with WordPress; If it Sounds Too Good to Be True…

I can understand why online business owners want to believe the hype. Do this and get rich; do that and dominate your market. Get “Top 10 Listings”, “just change your meta keyword tags”, “go live and watch the bucks roll in”. Get a Web site and get found! All supposedly at little cost with little effort. Hooey! I too wish all that were true. It would make my life... read more

So You Want Tips to Get Links? How About 63?

You bet you do! I get asked how to go about “getting links” almost every day (that is usually followed by “That’s what Google wants!”). Rarely is my answer to that question welcomed with enthusiasm. The fact is no one “knows” what “Google wants.” Yes, there are strategies and proven methodologies that over time have proven to improve your rankings... read more

WordPress Post SEO Tips

Do a search for your top keyword phrase on Google. How may sites are noted in the upper right-hand corner of Google’s result? Rare is that number under six figures. So, SEO is a consideration that all site owners need to be aware of when creating content for their sites. Contrary to popular belief, SEO is something every site owner can easily integrate in their posts with just a little time and... read more

Wrap Your Head Around Great Organic Search Engine Rankings

So many gurus, packages, quick fixes — what is one to believe? Believe that getting great rankings are within your reach if you are willing to earn them. There is no secret formula; nothing you really cannot do yourself. But first you have to wrap your head around what it takes to get great organic rankings. Who doesn’t want to be in the top 5, 10, top page for organic (free) listings? ... read more
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