4 Truths About Free Search Engine Rankings

4 Truths of Search Engine Rankings

This December will mark my 20th year as an online consultant. And still on a daily basis I am faced with explaining the truth about free (what is now called "organic") search engine rankings. Especially after the launch of a new WordPress Website, one of the primary follow-up issues is the client wanting to know when they will be in the "top 10." Every time this conversation takes place, … [Read more...]

Marketing Mission: Target Those Who Care

Social and Blogging Tools

Every couple of weeks I make a point of poking around the MediaPost.com Website looking for interesting articles and info I won't run into in my daily travels. Today, I tripped on an article from 2008 that is just as relevant now which included a quote that inspired this post! "...the most compelling form of marketing is one that establishes a rapport between our organization's expertise … [Read more...]

Whoo-Hoo! SEO *is* Dead!

Whoo-hoo! SEO *is* Dead!

Having been online from the start building successful Websites for almost 2 decades, the biggest PIA of the whole experience has been SEO. Many site owners resisted embracing the hard work of marketing their sites -- they had the "build it and they will come" mentality. Back in the day, Search Engine Optimization was something those of us who created plain ole HTML sites naturally considered … [Read more...]

Crafting Link Worthy Content

Crafting Link Worthy Content

One of the most asked questions sent my way is for me to explain in a "simple and clear" way what you need to do to get those coveted backlinks that certain search engines look at to determine rankings. Here you go -- simple and clear:  Craft Link Worthy Content! craft, craft·ing 1. To make by hand. 2. To make or construct (something) in a manner suggesting great care or ingenuity. It's … [Read more...]

10 WordPress Website New Year’s Resolutions

Happy 2014

At this time every year we review our business status and methodologies and come up with resolutions to try to improve our success and profitability in the year ahead.  Considering online is more fluid than ever before excluding your WordPress Website from this important effort would be a serious oversight, right? That's why I've created this article for you so that you have the basics to … [Read more...]

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