Mar 2, 2009 Posted by Judith

Tit for Tat on Twitter?

I really don’t expose my personal life on social networking sites. I tend to be all business with a dash (if even that much) of what my hobbies, music and movie interests may be. I know that makes me not the norm because I see folks blending business and personal Tweets on Twitter and on their social pages all the time. Whatever works for you; but to me that’s a very fine line to walk. Think... read more

Feb 18, 2009 Posted by Judith

Get On Search Engines by Friday?

We all know about the “sandbox” or waiting period new sites have to deal with to get indexed in the top search engines. Time in the sandbox is debatable and can run anywhere from 3 to 9 months. I look at the sandbox time as the 3 months for the site owner to get their sea legs, workout any kinks, add new content while allowing time to participate in forums and social media to begin exposing... read more

Feb 4, 2009 Posted by Judith

Everything You Wanted to Know About Social Media but Were Afraid to Ask

I’m talking up the importance of social media use, marketing and networking all day long. When new clients contact me about a Web site, social media comes up. When current clients call asking about updating, upgrading or what their next step should be with their two, three, four or 10 year old sites — yep, social media! Technology can be very frustrating for those who do not do this every... read more

Jan 29, 2009 Posted by Judith

Brand Me, Baby!

What is branding? The official definition:To mark with or as if with a hot iron. To mark to show ownership. To provide with or publicize using a brand name. To impress firmly; fix ineradicably: “Imagery of the war has branded itself into the national consciousness.”How does this apply to your Web site or online business? By being aware of and working to brand your business, you... read more

Jan 26, 2009 Posted by Judith

Why Blog? Why WordPress?

Instead of asking “Why Blog?” How about coming up with reasons not to? Then, I am sure you will find that the answers are not the reasons you would hear from successful competitive business owners. Why WordPress? The main reasons is clients can update or add to their sites themselves. Something I’ve been asked for the ability to do since I started this business 15 years ago. I’ll... read more

Jan 22, 2009 Posted by Judith

Include All Your Contact Info!

It is surprising how many sites I run into that do not note their address. Today when looking for a product online, I had a choice of two companies — one had all their contact information and address — the other only had an e-mail address. I chose to do business with the company that had all this info on their site. I feel more comfortable doing business with companies that provide all the... read more

Jan 5, 2009 Posted by Judith

Blogging, Being “Social”, New Projects and the New Year

O.K. kind readers — you asked and I’ll answer. My recent posts here, in articles and on my other Blogs covered New Years Resolutions for Web site Owners, Business E-mail Etiquette Resolutions and... read more

Dec 11, 2008 Posted by Judith

Top 10 Blogging Mistakes

Blogging is clearly a powerful tool for every business presence. But just as with anything, there is a right way to do so to ensure the best effort, effectiveness and results. I thought I would share with you some of the issues I see are most overlooked both in running ones own Blog and/or networking by commenting on other’s Blogs:Commenting on others Blogs and using keyword phrases in the name... read more

Nov 6, 2008 Posted by Judith

How Much Should a Web Site Cost?

Whatever it takes to compete in your market! The most you can afford to have a fighting chance to be taken seriously and for site visitors to have confidence in doing business with you!! I’ve seen great sites for $1000 and over-priced sites in the 5 and 6 figure range. It isn’t as much what the cost is or should be, it is creating a presentation that will produce the desire results. You can... read more