Trust is Gold Online; So is Going Social

Trust is Gold Online!

Trust is not something you can launch with a Website. Well, you can -- by having a credible, great looking site that has the visuals and content that instill a perception that lends to trust -- but that's not enough. Just as in the off-line world, trust is built with consistency -- over time. You can't "buy" trust; you have to earn it. Search algorithms have trust factors. For example, … [Read more...]

Does Your WordPress Site Look Dumb on Smartphones?

WordPress Responsive Websites

I've been moving my sites to responsive designs as time permits. While I'm not 100% satisfied with how every site displays, I have reviewed each on mobile platforms and the ones that aren't yet redesigned, do degrade gracefully. Have you looked at your site on a smartphone or tablet? Mobile makes me feel like I'm in the "way-back machine". Back in the day in a land far, far away, web … [Read more...]

My 10 Most Popular Posts of 2014

The IStudio Best of 2014

At this time of year the "resolutions" articles can get overwhelming and redundant! Being my 2014 Resolutions still apply, I thought this year I would share with you the "best of" from The IStudio®. Each year during the slow week between the Holidays I look at my various site's stats and try to gleam information, discover patterns and most importantly look at what was most popular so I … [Read more...]

Merry Christmas! The Reason for the Season

Merry Christmas!

Now that the holiday Website stuff, updating, specials, newsletters, discounts, customer service issues are pretty much behind us we can get back to the true "Reason for the Season". Before I take off for a long Christmas weekend, I thought I would share this video of a Flash Mob that orchestrated singing carols in the middle of a packed mall of busy shoppers. The reaction and how everyone … [Read more...]

How to Update to WordPress 4.1 “Dinah”

How to Update WordPress

12.18.14: Version 4.1 of WordPress, named “Dinah” in honor of jazz singer Dinah Washington, is available for download or update in your WordPress dashboard. New features in WordPress 4.1 help you focus on your writing, and the new default theme lets you show it off in style. For more details, click here. WordPress Updating Tips IMPORTANT As noted above: To get on the latest and … [Read more...]

SEO Bullseye Marketing PDF

WordPress SEO Bullseye Marketing

Let’s see here... The Indexed Web as of today last count contains at least 4.33 billion pages. Not all are quality, not all are of interest – as a matter of fact many are just dead files located on a server out in Internet-land. With that in mind, and the added fact that certain markets have become saturated, how are you going to get found in this mess? Bullseye marketing! You know what a … [Read more...]