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WordPress How To: Minimize Social Media Time Drain

Feel like you don’t have enough time to get all your online activities accomplished? Well, if it makes you feel any better, you are not alone!

I struggle to get two posts a week in place here @ The IStudio. My other sites now have one post a week schedules. Like you, I simply cannot find any more time. And this includes working on my laptop in my great room every night until 10p. Makes me feel like I’m not “in the office” and able to watch T.V. a bit — but who am I really kidding?

Today I’ll share with you how you can prioritize your social media activities to try to make the best use of the time you do have.

Let Your WordPress Site do the Upfront Work!

What most folks don’t realize is you can take allot of the up front work out of the picture by having your WordPress site do all that work.

  • Use Plugins and site imports to auto-post your site update feed:
    • Twitter: Read my article on how to Auto Tweet to Twitter
    • LinkedIn: Once logged in, click on More > Application Directory. Look for the WordPress application and follow the instructions to have your site’s feed be displayed on your LinkedIn page.
    • FaceBook:
      “Facebook allows you to quickly and easily import an external blog from another website.

      1. Go to the main Notes application page by typing “Notes” into the search box at the top of the screen.
      2. Click the Import a blog link on the right side of the page.
      3. Enter the URL (web address) of your blog into the text box, and check the box underneath that states that you agree to our Terms of Use.
      4. To complete the process, click on “Save Settings.” Once you do this, your previous posts will appear as notes and any new posts you make will automatically display.”
  • Look for “import” your site or feed from within your profile options pages at the social media sites your frequent.

O.K., we’ve saved time having to post our updates all over the place — but that doesn’t mean your job is done. If you want to get the best bang for your buck with “social” media — you have to be social! And, that my friends, is the largest time-drain of all.

Social Media Benefits Require Spending Time Being Social

Here are a few more tips on using your time wisely:

  • Determine where your market is most likely “hanging out”. Concentrate the bulk of your time there engaging others, joining in and starting conversations.
  • For Twitter, I use a program called TweetDeck. This allows me to look for Tweets and conversations by keyword to cut through all the noise and dribble that I’m not interested in (and there is a ton of that!). This application can save you a huge amount of time searching for those to engage.
  • Use Google Alerts. Google alerts allows you to get notified about what’s happening online based on your keyword phrases of interest. Not only are Google Alerts great for reputation management purposes, you’ll most definitely find new sites to participate on and opportunities by virtue of tracking your primary market activities. Read my article: Keeping Tabs on Your Market.
  • For FaceBook, read this great article from SEO Examiner, one of my fav SM Blogs for the FaceBook 101 Business Guide. Once you understand how to best use FaceBook, you then can more accurately budget your time.
  • Mark your calendar every Friday, to bop around your top five social medias sites of priority and look for new contacts, comment on conversations (in a helpful non-sales-pitchy-hypey way), and assist others by volunteering information in your area of expertise.

That’s about as much as we can pair it down. While it will still take some bandwidth out of your schedule, it is important to understand that being social is about participating and “being there”.

Whenever I find the time, make the time, to be social — I meet great people, make new contacts and actually am reminded how opportunities abound.

“Don’t say you don’t have enough time. You have exactly the same number of hours per day that were given to Helen Keller, Pasteur, Michaelangelo, Mother Teresa, Leonardo da Vinci, Thomas Jefferson, and Albert Einstein.”
H. Jackson Brown, Jr.

At your service,
Judith

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