WordPress How To: Learn About SEO

Aug 10, 2010 Posted by Judith in Musings, SEO | SEM, WordPress Tips

Along with all the buzz about WordPress, SEO tops the list on most onliners information overload list. Today, I thought I would provide you with a nice little resource, wrapped up in one post that you can bookmark and refer to as needed.

We start with the fact that the Search Engine Optimization of your WordPress site is critical to your long term “findability” so you aren’t a needle in a haystack. SEO is not all that difficult either — as I’ve said before — SEO is not rocket science.

WordPress Helps with SEO

To simplify, SEO is basically understanding what search engines are looking for and giving it to them. (There are no “tricks” or “secrets” — really!) WordPress helps you accomplish this by its very structure and plugins to guide you further, however, as you are growing your site, there are a handful of things you need to be consciously thinking about on a page by page, post by post basis. You also need to have a firm understanding of the reality of SEO as far as what to expect and what is reasonable and possible.

First let’s start with a list of my…

SEO and Information Overload

Next, how do I keep up?

Clients ask me all the time to confirm the accuracy of SEO info they find online. What is true, accurate — who to trust? Before you know it your head is spinning like Linda Blair!

To tackle that, I am going to also share with you the experts I rely on to keep up with trends, discussions and yes, the reality. So, let’s make it easy for you with one little link to all you need to know or concentrate on, shall we?

One of the Blogs I follow and read religiously, SEOMoz, just posted the Best SEO Blogs: Top 10 Sources to Stay Up-to-Date — and by golly, there are all the sites I frequent! Visit those on the list and subscribe to a handful to receive updates by e-mail. This way you’ll have all that great, current and reliable SEO information delivered right to you inbox!

So SEOing your site is a three part process:

Understand how search engines really work (seriously).
Consistently implement solid and proven practices while adding content to your site.
Keep up-to-date on the trends and changes.

SEO is part of doing business online — you can’t ignore it. Yes, SEO takes time and a bit of knowledge and then the discipline to follow through. But if learning about SEO means your business gets found and therefore succeeds, you’re on it right?