I talk to all kinds of current and new Netrepreneurs every day. Yesterday, I was asked by a new client:
“There is so much information and so many ’solutions’ out there… What’s the one piece of advice you would give someone new to the online business world?”
My answer was that besides the obvious of knowing you have a desired product at a competitive price and a realistic budget to begin; find someone you can trust!
It’s that simple. If you have someone you can trust on your team to weed through all the information and those “solutions” that many times only have the provider’s interest at heart, you not only don’t waste time making mistakes, but you also save money by not spending it in areas that are not necessary.
We live in a world where trust is hard to find and attain. Investigate your potential partners to make sure they are trustworthy, ethical and reliable. You’ve heard the saying “consider the source.” Do just that!
If the source is new or lacks credibility; don’t pay attention. Experience and trust can only be gained after years of walking that walk — it isn’t instantaneous simply because you put up a Web site.
Learn just enough to know who has your best interests at heart and those who are just giving you a pitch. Your gut will tell you the difference. Talk to them on the phone to get a feel for their genuineness and personality. E-mail to see if you get a prompt and courteous response.
Every day, I see the “big name” companies and fly-by-nights alike take advantage of what their customers don’t know. Whose at fault here? Both sides.
The big name companies for relying on what their customers don’t know as part of their business model and the fly-by-nights only interested in getting into your pocketbook and then they’re done with you. And their customers, who like lemmings do not learn enough to know when they are being treated poorly or not getting what they thought they paid for.
Once you find partners you can trust; you then are freed up to work on running your business because your back is covered. That my friends is a pretty liberating feeling!
At your service,
Judith
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Of course you do! Each and every one of us knows our strengths and weaknesses; although only those who are not too invested in their ego will admit as much.
I’ve worked with folks in almost every industry over the past decade. Each approached their online program from a different point of view and varying degrees of experience and comfortability with technology.
The one trait that those who were able to use technology effectively, experience ROI and be able to use it for all it’s worth were those who the following applied to:
Know what you know and know what you don’t know.
Although the online world is a DIY (Do It Yourself) play land (or so many would like you to think), one still has to be rabidly realistic as to whether they have the skills and knowledge to DIY and achieve success. The fact is most do not.
That’s not to say that if one were so inclined they couldn’t learn the information and skills necessary to DIY. But, in my experience most do not want to make these efforts. Yes efforts; time, energy, learning, frustration. That’s part and parcel of DIY folks. What is not considered by many who undertake that responsibility is the quality of their finished product.
Many will still DIY to their detriment to save money. In that case, how much are you really saving vs. what is lost in opportunity by not doing things properly? Lost opportunity is rarely recovered.
We live in a culture of not dealing with our lack of skills or talent realistically — the popularity and 10s of thousands that show up to audition for the TV show American Idol proves this point. If you want to succeed online; know what you know. And for what you don’t know, find someone with the real-world experience, ethics and knowledge to fill in the gaps.
This methodology is your one true path to real ROI.
At your service,
Judith
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I’ve had clients ask why technology has to be so difficult. I guess that’s subjective. To me, technology is a challenge — yes, but not difficult.
This gig has only been around for a little longer than a decade. You are literally participating in history here. Things won’t stay the same and as a matter of fact the online business arena is still evolving at an exhilarating (frightening for some) rate.
Today I thought I would share with you a blurb about Thomas Edison. Hopefully this can help to inspire you to stick with it and keep on plugging:
Edison Failed 10,000 Times Before Perfecting the incandescent Light Bulb.
Don’t worry if you fail once.
Arguably America’s greatest inventor, Thomas Edison had an extraordinarily positive perception of life that greatly enhanced his ability as an inventor. When others might have been hopelessly discouraged after failing thousands of times in an attempt to develop an electric light, the great Edison simply viewed each unsuccessful experiment as the elimination of a solution that wouldn’t work, thereby moving him that much closer to a successful solution. We could all take a lesson from Edison. Stories abound about inventors who quit trying and gave up too soon or miners who struck gold just a few feet beyond where someone else quit digging. There are few obstacles in life that will not succumb to consistent, sustained, intelligent, positive action. When you are discouraged after you’ve failed at something, remember Edison’s 10,000 failures before he arrived at the solution that forever changed the world.
This positive message is brought to you by the Napoleon Hill Foundation.
I subscribe to this site’s Thought for the Day service. Maybe you should too to help you keep things in perspective.
HTH!
At your service,
Judith
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